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  • The Expectation Effect

The Expectation Effect

by  DAVID ROBSON,
ISBN: 9781838853273
Book Name:The Expectation Effect
Author:DAVID ROBSON,
Publisher:PENGUIN RANDOM HOUSE GROUP
Edition:FIRST
Language:English
Binding:Paper Back
Publish Year:2022
Total Pages:296
Availablity: Out of Stock Notify me
NPR 1200.00

BOOK SUMMARY

You’ve heard of the placebo effect and how sugar pills can accelerate healing. But did you know that sham heart surgeries often work just as well as placing real stents? Or that people who think they’re particularly prone to cardiovascular disease are four times as likely to die from cardiac arrest? Such is the power and deadly importance of the expectation effect—how what we think will happen changes what does happen. Melding neuroscience with narrative, science journalist David Robson takes readers on a deep dive into the many life zones the expectation effect permeates. We see how people who believe stress is beneficial become more creative when placed under strain. We see how associating aging with wisdom can add seven plus years to your life. People say seeing is believing but, over and over, Robson proves that the converse is truer: believing is seeing. The Expectation Effect is not woo-woo. You cannot think your way into a pile of money or out of a cancer diagnosis. But just because magical thinking is nonsense doesn’t mean rational magic doesn’t exist. Pointing to accepted psychology and objective physiology, Robson gives us the practical takeaways we need to improve our fitness, productivity, intelligence, and happiness.

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