The Art of Business Wars Battle Tested Lessons for Leaders and Entrepreneurs from Historys Greatest Rivalries

by DAVID BROWN,

ISBN:	9781529307016
Book Name:	The Art of Business Wars Battle Tested Lessons for Leaders and Entrepreneurs from Historys Greatest Rivalries
Author:	DAVID BROWN,
Publisher:	JOHN MURRAY/HACHETTE BOOK GROUP
Edition:	FIRST
Language:	English
Binding:	Paper Back
Publish Year:	2021
Total Pages:	368
Availablity:	Out of Stock Notify me

NPR 1280.00

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BOOK SUMMARY

Business is a fight for survival. In business as in war, leaders match their wills in pursuit of opposing outcomes, they devise strategies, and marshal resources for victory. Success can turn on the smallest of details; a single tactical blunder can topple an empire. Ultimately, one side triumphs - and victory is all that matters. In The Art of Business Wars, David Brown, host of the hit podcast Business Wars, masterfully frames some of the biggest business rivalries in history using revered Chinese military strategist Sun Tzu's insights and pragmatic advice. Each rivalry tells a story of combined wits, strategies, and resources. Brown chronicles the rise of companies as they vanquish rivals, formulate innovative plans, and adapt to keep up with shifting needs. The goal? Stay ahead of the competition and emerge victorious. By compiling powerful insights uncovered over hundreds of podcast episodes and more than a year of in-depth research, Brown has developed a formula for business intrigue rich in popular history. The stories in The Art of Business Wars will inspire you, and the lessons you can draw from them - about determination, ingenuity, patience, grit, subtlety, and other traits that contribute to a victorious enterprise - are invaluable, whether you're a creative freelancer or the CEO of a multinational manufacturer.

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